Your shortcut to a flourishing freelance future
Are you fantasising about freedom?
Right now, you're dreaming of freedom. Freedom from the office, from the commute, from your boss and frankly, from some of your colleagues.
You’ve reached a good level of success in your employed career – and yet your days are still largely dictated by others.
Done right, freelancing as a consultant or specialist can provide the freedom you’re craving.
You can create a working life you enjoy, that allows you to work when you want, from the location you want.
You can pick which clients to work with, and focus exclusively on projects that mean something to you.
And you can get paid well for it – matching or making more than you do right now.
But that seems all too distant right now.
The road to self-employment feels risky and lonely.
You know there are successful self-employed consultants and freelancers out there but you don’t know any personally enough to pick their brains.
Plus, you’re spooked by the horror stories.
The freelancers who work 7 days a week. Or worse, the ones who struggle to get work. The ones earning too little to take time off for holidays (or even when they’re ill).
You’ve heard that starting out as a freelancer is even more of a slog.
That it will take ages to climb back up to the position you were at before, in terms of both money and status.
That it’s a rite of passage all new freelancers go through.
I’ve never been in that situation and I don’t want you to experience it either.
Here’s the truth: if you want to earn immediately as a freelancer, and earn well; if you want a steady stream of clients coming to you; if you want to maintain your status as a well-respected career professional –
You have to lay the groundwork while you're still employed.
Thanks to a combination of determination, gut instinct and luck, plus a lot of learning along the way, my own 9-month transition from employment to self-employment was swift, safe and lucrative.
Now I want to help others gather momentum so they can achieve smooth lift-off too.
About me
Great to meet you! I'm Fabienne.
I'm a freelance marketing consultant who successfully transitioned from employment to self-employment, and started earning more from the off.
There was no leap, no moment of dread – I had built sufficient momentum that when the time came to hand in my notice, I simply stepped off one fast-moving train and on to another.
This doesn't mean the journey to get there didn't involve hard work and commitment. I've learned as much from my wrong turns and dead ends as I have from my successes.
I've distilled all these learnings, and more, into the Fast-track to Freelance method – and I can't wait to share it with you.
The Fast-track to Freelance Method
Helping you escape employment
and become a flourishing freelancer
Get Clarity
Get clear on the true potential of what your freelance career could be and create a simple plan to get there safely and swiftly
Get Confidence
Get Clients
Learn how to build a pipeline of great clients who pay you well, are loyal to you, and refer you to others
Find out how to grow your skillset and self-belief so you feel prepared to take on the projects you really want
Packed with proven tactics, idea-generation and practical exercises, the Fast-track to Freelance method is a 3-step system designed to help you transition quickly and seamlessly from employment to freelancing.
The initial Clarity module is where you'll lay down strong foundations. It divides into two: Your potential and Your offering.
We'll start by getting crystal clear on the kind of freelance life you truly want and need, and uncovering your potential as a freelancer. We'll explore the mindsets and tools needed to overcome the obstacles getting in your way, including any mental blocks around money.
We'll then look at how to identify your service offering, how to differentiate yourself from competitors, how to set your rates and the basics of setting up your own business.
In the Clients module, we'll master the skill that makes or breaks freelancers: the ability to attract clients you enjoy working with, who pay you well, as and when you need to.
We'll cover how best to identify, approach and retain your ideal clients, and how to turn them into your advocates. I'll also introduce you to my unique take on lead generation, which has been key to my success.
The Confidence module delves into the all-important issue of self-belief, and the practical ways you can strengthen that muscle.
We'll explore Pilot Projects (a method that turbo-charged my own confidence when I started freelancing), the importance of upskilling and how to establish business systems and practices to help you flourish.
Leave with a concrete plan
Together, these modules form a plan to take you, step by step, from your current situation to freelance freedom.
Amongst other things, you'll discover...
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How to start winning clients right away, even before you've created a website
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How to stabilise and better predict your income with the use of anchor clients
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A 30-minute exercise to shift your attitude to money and get you charging the decent prices you deserve
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Proven methods to maintain – and increase – your hard-earned professional status
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The 5-minute morning activity that will focus your mind, set you up for maximum productivity, and ensure you steer clear of the procrastination trap
The setting
Mondrian Shoreditch, 45 Curtain Road, London, EC2A 3PT
Fast-track to Freelance is all about personal growth, actualising your potential and transforming your career – and life – into something you are truly excited by.
If you want to start seeing yourself differently, you need to put yourself in a fresh, inspiring environment.
That's why all our in-person training takes place at the Mondrian Curtain Club, Shoreditch, one of London’s premier hotels and members' clubs.
How much is your current career costing you?
I recently did some back-of-the envelope calculations, and was shocked to learn that the last three years I was employed, unhappy but unsure how to change, and comforting myself by spending, cost me well over £6,000.
That’s not including potential earnings I was blocking myself from –
I was convinced I would never earn more than my Director’s salary but in my fourth month of self-employment, I earned 42% more than ever before.
Fast-track to Freelance offers training at a range of price points (and all of them a lot less than £6,000!) – click the button below to find out more.